Entry Submission

Digital Travel Awards will present two award categories: Innovative Marketing Award and Product Innovation Award. The Innovative Marketing Award will select excellent application cases which demonstrate outstanding digital marketing strategies, marketing techniques, innovative ideas, conversion and integrating synergies by leveraging digital marketing technologies in the past year.The Product Innovation Award are designed to identify innovative products that show excellence from conceptualization to product development and business results in the past year. Download Submission Guideline for more Information regarding award categories and evaluation criteria.

Participants:
OTAs, hotels, airlines, destinations and attractions, cruises and rental car companies are welcome to submit their entries.

Entry:
The entry should have involved one or more of the marketing methods stated below:
Social media marketing, search engine marketing, mobile marketing (WeChat and Weibo), video marketing, KOL marketing, content marketing, direct marketing (email blast, SMS etc.), programmed ads etc.

The entry should have adopted analytics or optimization methods stated below:
Content management, Website analytics, data analysis, social media insights, social sentiment tracking.

Download the Innovative Marketing Award Submission Details. Download the submission template.

For inquiries, please contact the organizing committee at 020- 2882 9512 or award@traveldaily.cn.

Participants:
OTAs, hotels, airlines, destinations and attractions, cruises, car hailing platforms and other companies which provide innovative products for the travel industry that meet the following criteria:

Products are designed based on user needs and provide innovative solutions to tackle pain points;
Products can be a micro-innovation or a disruptive innovation that exhibit new thinking, with optimized product features or experiences to better meet user needs or identify the potential to develop untapped markets;
Products must be ready to launch within a year to optimize and enhance the travel user experience, or to help travel companies improve operational efficiency.

Download the Product Innovation Award Submission Process Description Download the submission template.

For inquiries, please contact the organizing committee at 020- 2882 9512 or award@traveldaily.cn.