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Speaker: David Chai
Post: General Manager
Company: CHINAonline
David Chai
General Manager of CHINAonline
David Chai has 22 years professional experience in hospitality management and IT industry. In 2003, Mr. Chai joined Beijing Shiji Information Technology Co., Limited, the largest Property Management Systems (PMS)and Central Reservation System (CRS) provider in China. Being the founder and leading system provider for the IP Hotel solution, all applications under Shiji network can run on internet, rather than traditional intranet. Today, thousands of hotels have been benefit from the IP Hotel solution. Being the one who leads the gateway service for the company, Mr. Chai has realized there is a lot can be done towards the industrial trend on internet. Hence, he started to focus on the development and promotion of the hotel online business technology (TWI-two way interface switch). The CHINAonline advanced technology can bring the hotel’s PMS and CRS easily to be connected to the distribution channel/provider systems (i.e. GDS, IDS/OTA/HRC, Travel Management Companies or any other distributor and direct sale channels) seamlessly, and upgrades the traditional manual operation to electronic operation, a true on-line business model. The hotel industry marketing model will also benefit from the technology to become richer and higher efficiency. Mr. Chai believes with the unique positioning and high technology advantage, CHINAonline can and will play an important role to help China hospitality industry to enter electronic marketing new era.
 
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