Mr. Liang Zeng serves as the Vice President of Baidu and oversees key account sales, search engine marketing and Baidu Marketing Research Institute. He is an IT and Internet industry executive with a successful track record in leading diverse team to grow business in multiple countries.

Before joining Baidu, Liang worked for Microsoft as a member of the Greater China Region (GCR) Senior Leadership Team. Prior to that, he worked in Kingdee International Software Group, where he held different senior executive positions including the CMO and the President of Kingdee Asia Pacific. Liang started his IT career at MicroStrategy (a NASDAQ-listed business intelligence software vendor) in its US headquarter.

Liang received both his MBA and MS in Engineering from Georgia Institute of Technology, USA. He also holds an MS in Engineering from Tsinghua University in Beijing.