Travel and tourism has been one of the hottest areas for online startups in China these two years as the market evolves in an environment of deepening price war, greater integration of business models and O2O model, more refined segmentation and enthusiasm in investment. Ctrip’s acquisition of eLong is expected to reshape the landscape of China’s online travel market and may signal an even wider industry consolidation.
But how would competition in the industry play out as the tide of investment ebbs in the face of chaotic growth, and how should companies achieve product differentiation while improving conversion rate? What strategy should they adopt to venture internationally, whether it is through affiliations with mega international players or overseas acquisitions?
Join 1,300+ top executives from the global tourism industry to exchange views on these topics and more on TravelDaily Conference, to be held on September 16 - 17, 2015.